ABN AMRO TechnoDeskfor ABN-AMRO
Challenge:
Create a new, contemporary NAME with matching LOGO and SLOGAN for the ABN-AMRO Bank "TechnoDesk".
Briefing:
The "TechnoDesk" is a team of banking professionals within ABN AMRO who service innovative and fast growing technologically driven companies. By having this focus, the TechnoDesk can optimize the relationship with the companies because they really now the field their clients are working in. This optimizes processes of getting credit loan, usage of working captical, international banking and insurances.
Problem:
The current name and logo do not match this proposition enough. The word "desk" sounds a bit poor (a low level service) and the word "techno" could imply that only customers with a Research and Development department can utilize the team of ABN-AMRO.
Requirements:
Make sure your name and logo match the current proposition. Make sure it matches the general ABN-AMRO logo. Don't feel restricted to think even further. Feel free to add your own elements (ideas for a website, etc). Be inspired by others, co-create with eachother, and expect feedback on your ideas from ABN-AMRO.
Upload you ideas and get the chance to earn 500 RDMs.
TechnoDesk Website click here
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